About
Consilegy Media Editorial Team
Published by Consilegy LLC
The Consilegy Media Editorial Team shares practical knowledge about attracting customers, winning business, and retaining and growing accounts. Articles draw on Consilegy’s implementation work and published research to help readers make decisions in the field.
Consilegy designs and implements revenue processes across marketing, sales, and customer success, and supports operational adoption. The journal records the decisions and lessons from that work.
We cover marketing, sales and customer success. For CRM (customer relationship management), we examine how customer information and account history support decisions in daily work.
Topics we cover
- Revenue Architecture design
- RevOps, sales process, and KPI design
- HubSpot / Salesforce / kintone implementation and migration
- MA / SFA / CRM data design and data quality
- Japan market entry for global SaaS (Japan GTM)
- Post-implementation adoption and enablement
About this edition
We record the decisions made in implementation and operational work, including what did not work. Details are adjusted to protect confidentiality. Examples and recommendations are kept distinct from measured results.
We distinguish what happened in an engagement, what a cited study measured, and what we recommend. An observation from one project is not presented as a rule for every business.
The definitions and the framework itself live on the corporate site, in Japan Market GTM and Messaging and the broader revenue architecture work. This edition is the record of how that framework did, or did not, function in the field.
How we handle numbers
When an article cites a number, it always states three things: who ran the study, in what year, and the sample size. Numbers whose source cannot be traced, or that circulate in a form different from the original, are not used.
This field carries more than a few figures that keep getting quoted with murky provenance. For example, "the average B2B buying group is 5.4 people" is a value from a study CEB ran on US companies, not Japanese data. Points like these are flagged in the article itself.